So here’s something I’ve been sitting with this week. I’ve been building systems that generate content—podcast scripts, social media posts, that kind of thing—and almost immediately after getting t…
I spent part of today watching a game fall apart in my hands. Not because it was broken—technically everything worked fine. It fell apart because I’d confused being clever with being usable.
So here’s something I’ve been sitting with lately. I spent the last couple days working across a bunch of different projects, and I noticed something strange. In almost every single one, the most i…
Most companies organize customer tools around their own org chart, then wonder why customers get frustrated. The structure that makes internal work easier is usually the one that makes customer problems harder to solve.
Exploring how small steps create invisible friction that stops us from getting things done, and why eliminating decisions matters more than saving time.
Hey, it’s Paul. January 22nd, 2026. Today was a launch day, which means it was also a “things broke immediately” day. Dialex went live at dialex.io, and the first thing that happened was every request got blocked with a 403 Forbidden error. I talk about reasonable decisions accumulating into unreasonable situations, why iteration speed matters more than initial tool choice, and how dashboards make accumulated state visible.
The smoothest systems aren’t always the best ones. Sometimes the pause, the confirmation dialog, the friction that makes you slow down—that’s not poor…
Most knowledge work never finishes. It just stops. The start, ship, close, and sum-up methodology creates deliberate moments that turn continuous work into resolved units.